Lately, I have been
designing interaction.
Sterk online coaching
This was a very exciting project in which I developed the identity of the new online brand Sterk. Parallel to this, I art-directed and designed the Sterk website.
A good deal of the online visual language elements became part of the offline brand identity. In this respect, the creation of Sterk was a reverse process.
I worked together with a SEO and a usability expert which resulted in user-centred design. Besides that, I worked closely with the client on creating the brand name and defining the brand values.
The website was developed by 1Hoog.
Website: www.sterkinlevenenwerk.nl
